Design studio · Paducah, KY · By application

A design studio for restyling shops.

Stratagem builds brand systems for paint protection film installers, window tint studios, flat glass shops, and high-end detailers. Identity, website, signage, apparel, print. One studio, one brand system everywhere it shows up.

Based inPaducah, Kentucky
Established2026
ApplicationsOpen · Q3 2026
Outdoor banner designBanner
Window film marketing posterPrint
Marketing partnership posterPrint
Product packaging designPackaging
Vehicle wrap and fleet designWrap
Loop magazine coverEditorial
Window film digital campaignDigital
Collaboration apparel and merchApparel
Brand systems built for

Selected work across the restyling industry's biggest names.

PracticeBrand systems for restyling shops Founded2026, Paducah, Kentucky FrameworkDefine. Design. Deploy. RosterBy application, small
Services

One studio for everything with your name on it.

We work as a single partner across identity, web, environment, and everything printed, wrapped, stitched, or sewn in between.

01
Brand identity

Logo, wordmark, color, type, voice, guidelines.

02
Website & landing pages

Fast, mobile-first, wired for lead capture.

03
Vehicle wraps & fleets

Shop trucks, courtesy cars, full fleet rollouts.

04
Signage & environment

Storefronts, install bay graphics, waiting room.

05
Apparel & merch

Tech tees, workwear, hats, stickers, shop drops.

06
Print & collateral

Cards, care guides, invoice and proposal templates.

07
Social & Google

Social template kits, Google Business setup.

Process

Define. Design. Deploy.

Three phases, in order. You see the brief before the logo.

Phase 01

Define.

Discovery, positioning, voice. You tell us the work. We turn it into a brief we both sign off on.

Phase 02

Design.

Identity, website, guidelines. Built to hold up on a truck at sixty and a phone at 9pm.

Phase 03

Deploy.

Wraps, signs, apparel, launch. The brand ships when it leaves the screen.

Approach

Refined brilliance, on a layered foundation.

The name is the practice. Strata is the layers of experience, process, and knowledge built over time. Gem is what's been shaped and polished into something valuable. Stratagem is the planned system that turns one into the other.

Not just logos, but brands built with structure, clarity, meaning and intention.

We build systems designed to work in the real world and designed to live across signage, apparel, print, wraps, environments, and digital experiences.

Because consistency builds trust and trust builds brands.

Apply

Apply to work with us.

Stratagem works with a small roster of shops each cycle. Established practice. Premium positioning. Willing to invest in a brand that compounds over the next ten years. Send us the basics. If it's a fit, we'll set up a call.

Selection is by hand. We read every application and reply within five business days.

Application received.

We'll review it carefully and reply within five business days.